crm retargeting
Do You Have either an Email List or A Target physical address You Would Like to Serve Ads?
Using our CRM Targeting technology, we can take the information from a list containing emails or physical addresses, load that information into our system, and immediately begin serving Ads to them. This happens wherever they browse around in the different search engines, like Google, Bing, etc. At times, direct emails and mail do not get the job done. An omnichannel marketing approach should be used for businesses to create the top of mind awareness for the users you already have detailed information on. In partnership with several programmatic channels and matching technology, we can leverage any list you provide us with. Examples of sample data variables that can be taken in include:
- First Name, Last Name
- Person & Business Email
- Physical Address, City, State, Zip
- Age, Sex
- Birthday
In most situations the more information you can provide to us the better chances of achieving better match rates pertaining to the lists provided. For example, we find that our CRM Retargeting averages between 40 – 50%, and our addressable geofencing marketing requires only one’s address, where we achieve match rates average of 80 – 90%.
Highly Rated Examples of Potential CRM Retargeting
CRM retargeting is not for everyone. However, there are many instances where CRM retargeting makes a huge difference when used as part of an omnichannel marketing strategy. Kristyl Media has developed different use cases plus examples where the client’s have leveraged our CRM retargeting platform
- Customer Loyalty – This entire process involves taking an already existing customers list to your email and directing your targeted ads at them for a specific duration of time. The targeted ads are sent via tablet, desktop or mobile devices. In addition to this, Kristyl Media can also serve OTT/connected TV ads to the same customers.
- New Customer Acquisition – You might have either an address list or email list, which you recently purchased. Well, the Kristyl Media team can feed the list into our database and immediately serve ads to the potential customers on the lists. This brings onboard additional brand lift and opens up more lead generation opportunities.
- B2B sales targeting –
Do you have a list of companies you intend to target and sell yourself? Kick start your campaign by acquiring both the addresses and the emails of the executives you are looking to sell to. We can then use our CRM retargeting campaign for awareness and prepare the executives for your messaging when you reach out to them via phone, email or mail.
"Research reveals that only 22% of businesses admit they use the full potential of Hyperlocal targeting. So, why aren’t you?
Practical Use Cases
- Public Data Lists
- Purchased Email Lists
- Existing List of Subscribers
- Members of your organization
The Step by Step process for Onboarding Email Lists
Come up with a list of emails/physical addresses
Upload the data on the list to our system
Prepare creative ads for digital campaign
- Set up the campaign parameters
Launch the programmatic CRM campaign
We recommend a list that has a minimum of at least 500 to 1,000 entries. Once the data on the list is entered into our system, we start serving ads to the individuals anytime they access the internet with their devices.
Geo Zone Conversion Reporting
We are capable of tracking conversions into your business, both online and offline. Examples of offline conversions include customers returning to your retail store, restaurant or the marked location. Tracking both online and offline conversions helps develop accurate conversion reporting.
Leverage Kristyl Media’s location-based technology to both communicate and reach out to any intended audience. Reach out to us for step-by-step guidance on how we will set up a granular campaign that suits your business and helps attain your organizational goals.
